We’re continuing with our series, “Behind GiT”, by interviewing our Head of Marketing, Noor Khan!
Noor has enjoyed an exciting and admirable career in tech thus far, and has learnt many pearls of wisdom that she’s eager to share with anyone hoping to launch their career in the industry. Follow along to hear her insights and what she gets up to both within and outside of GiT.
What do you do at GiT and what is your favourite part about your role?
At GiT, I act as Head of Marketing where I lead the strategy across our marketing channels which includes socials, blogs and newsletters. I love this role as it allows me to be very creative and it’s very different from my day to day job.
My favourite thing is probably the design aspect of the role as I get to think about how to create engaging posts for our social channels which will resonate with our audience.
Tell us about your current job and what you get up to in this role!
I work as a Product Marketing Manager (PMM) at Virgin Media O2 and within my role, I lead our Product Marketing strategy for a portfolio of B2B products. My role is very cross functional so I work closely with a lot of our internal teams (Product Managers, Sales, Digital) and I will work on product launches to produce content such as sales enablement content, technical decks, website copy, eBooks or battlecards. I love the versatility of the role as it allows me to get involved in several different projects and work with so many interesting people!
How did you get your start in the industry?
My career path is quite conventional – I went to university and then immediately took up a graduate scheme. My first grad scheme was in Accounting and although I enjoyed the data side of the role, I felt that the role lacked creativity. So, I switched to a Marketing graduate scheme at Samsung. Here I worked in the Partnerships team, working on app launches on Samsung TVs. I was lucky enough to be involved in some of the biggest app launches including TikTok and Disney+ and it was an amazing opportunity that really deepened my knowledge of the tech industry.
From there an opportunity came up at eBay where there were hiring for a Product Marketing role and they wanted someone who had experience working on app strategies. I really enjoyed this role as it was very global and so I had the opportunity to lead launches for UK but also for international markets such as Canada and Australia which was very unique.
What advice would you give your younger self when you were finishing university?
I think there’s a lot of pressure for people leaving university to immediately know what they are going to do for the rest of their lives. Instead, I’d recommend applying to graduate schemes or entry roles in an industry that you’re interested in and seeing these as stepping stones to figure out what you want to do in your next role. This way, even if you don’t fully enjoy your first role, you will have some understanding of which aspects of the role you did enjoy or are interested in learning more about. This means that for your next role, you ill have a better indication on what you want to do next or which skillset you want to utilise more.
What do you love most about tech and why should others pursue a career in the industry?
I love how dynamic the tech industry is and how it’s always evolving with new technologies. This provides so many opportunities for professional + personal growth as you’ll always be learning something new. Additionally, I think even for people who have the same job title between companies, their day-to-day doesn’t remain the same so it’s very exciting to work in an industry that really challenges you to grow.
A special shoutout and thank you to Noor for sharing her journey and views with us, in addition to managing the entire marketing strategy and output for GiT! If you have any questions or would like to hear more about what it’s like working in tech, be sure to check out our Instagram for even more content!